Irish Iron is Northern California’s largest ornamental iron company, known for its custom metalwork across residential and commercial properties. From estate gates to decorative railings, their craftsmanship is unmatched.
But while their product stood strong, their marketing foundation was crumbling.
They had a static website, no reliable lead flow, and disorganized processes holding them back from modern growth. What they needed wasn’t another vendor—they needed a team that could take over the strategy, build the system, and make growth predictable.
That’s when we stepped in—not just to “fix” a few pieces, but to run the whole thing like a marketing co-founder.
Irish Iron came to us with a big vision but no roadmap. They were stuck in a cycle of:
There was no clear funnel, no automation, and no one responsible for tying it all together.
The question wasn’t “how do we do more marketing?” It was “how do we finally make this system work?”
We approached Irish Iron the way we would approach our own company: with urgency, clarity, and ownership.
The first goal was to eliminate chaos and replace it with a streamlined, outcome-focused marketing engine. We built everything around one metric—inbound lead volume—and then worked backward to architect every campaign, platform, and process to drive it.
Here’s how we approached it:
This was full-stack marketing leadership in action—strategy, creative, media, and operations all under one roof.
Our team wasted no time diving into the details. Within days of our initial conversation, we launched a comprehensive plan focused on speed, efficiency, and immediate impact.
In less than six months, Irish Iron went from a disjointed marketing setup to a fully integrated growth system—with results to match:
This wasn’t just a performance boost—it was a complete transformation of how marketing functioned inside the business.
Irish Iron didn’t need more theory. They needed a partner to step in, take charge, and get moving. We delivered early momentum, then layered in optimization.
They weren’t lacking effort. They were lacking ownership. Once we stepped in and centralized strategy, channels, and tracking, things moved fast.
This wasn't about a single viral ad or SEO trick. It was about building an integrated machine that turned interest into revenue—month after month.
Think of us as the friendly bridge between you and your first marketing hire. At Cosmoforge, we specialize in fueling growth for high lead value businesses.
8210 Fair Oaks Blvd, Carmichael, CA 95608, United States
Office by appointment only. All services are delivered online.
